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Old 21st May 2009
Gear Head

Lowering the prices may have an effect on piracy rates, but not as much as people would like to think it does.

There are users who will never buy their software, no matter how little it costs.

Then, there are those who will always buy, no matter how much it costs.

However, there are those who buy some of their software and use cracked versions for some other ones. Any fluctuation in sales depends on whether this group buys or not.