Sorry Shure, but while I think this could have been the new YouTube standard (ok, micro USB is not that sexy), it doesn't deliver on the sound. At least when I listen to this comparison:

https://www.youtube.com/watch?v=eIiiqZuZBtk

Not only is the overall performance not as nice as the SM7B, but it sounds like it needs too much work taking care of plosives afterwards.