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Old 10th June 2019
  #29
Lives for gear
 
IM WHO YOU THINK's Avatar
 

Quote:
Originally Posted by GrammynOut View Post
There’s more $ in hip hop today than ever has been. Labels are making record profits and it seems like every week there is a new SoundCloud/YouTube artist with a hit.

The $ are not in views or streams. It’s in the shows, merchandising, and the various amounts of endorsements artists are getting from sneaker, clothing, lifestyle, electronics, personal care products, etc. If you have tons of followers on social media you will get $ to push products, etc.

You don’t even need a label anymore to get it moving. But...just putting something online without giving browsers a reason to find/listen to your stuff doesn’t work. That’s why you see so many artists beefing and doing dumb stuff to stand out, gain followers, and hopefully catch the eye of a Vlad, Akademiks, or Adam 22. You don’t have to be a clown and do dumb stuff but in the age of video and social media you have to be interesting. Having music alone is just not enough.

Also, be honest with yourself and ask are you really doing everything possible in your power to make your dream happen and is the music you are doing any good to more than your circle.
More money in hip hop today than ever? LOL. Yeah ok. You're essentially saying making music as a loss leader is the way to success in the "music" business.

I could be way off, and I respect your opinion, but whenever someone makes this type of comment, I wonder if that person has made a living from music and for how long.