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Old 24th July 2017
Originally Posted by soundnarcotics View Post
I watched all four. I was eye hustling everytime dre was in the studio as far as the equipment he has. Those guys still do music because they love it but it seems way more lucrative to build a brand via music then start other businesses. The music industry is so lame now the labels make all the money now.
Now? Labels used to make the lion's share but there's never been a more lucrative time for artists than today. There is far more latitude for an artist regarding different revenue streams and being able to be DIY. Chance The Rapper is probably the best example of someone making it working as an independent on a large scale. People like Russ and SZA are able to build buzz without major labels and make much more favorable deals when they do opt for to partner with them. From what I've read, they recently made a 50/50 deal and a 70/30 deal, respectively.

- Kris