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Talk about taking risks
Old 19th February 2020
  #1
Here for the gear
 

Talk about taking risks

Hi Paul,

Thanks for your insights!

Could you talk about taking risks in writing, producing and the music biz in general? Going against the herd, following your gut, etc.
Old 20th February 2020
  #2
Hi, no worries it's a pleasure to share.

I remember presenting Big Calm to the record company in 1997 and I knew we had nailed something special and the boss said, "this is all very well but there's no market in chill out music" Ha ha, that went on to sell about 5 million physical and silly amounts of downloads and streams.
That was written on a boring Christmas night in 1995 before the first album dropped. I knew we would be so busy promoting and touring that we should write the follow up album before the first album was released while we were warm. So we went back to the studio, got high, sat down and I said to Ross (My brother at the time) we need to write a song every 5 minutes, so i grabbed a pen and a dictafone and wrote the lyric and sang toplines to the album while he played chords on acoustic guitar. That night we wrote 90% of Big Calm.

Our attitude to music was rooted in Wu Tang style beats and psychedelic sounds with melodies. I never really raved as I didn't like the music so our music was anti-rave which was ironic as ravers used it as come down music.

The music business is a fickle beast and it's important to remind yourself that it's the worst of both worlds. They know nothing about music or business. Therefore just having a ton of self belief and doing what you think sounds right is the way to go....

When we began it was easier to succeed and there were very few "Trip Hop" bands. I don't know how I would approach todays climate. Probably the same way, just getting in peoples faces and trying to network as much as possible.

Having Laptops & Logic is a massive advantage technology wise compared to the limitations we worked with but I can't help feel that todays music lacks the character that the old gear used to muster. I think there is a tendency to become overwhelmed by presets and choice before the basic songwriting has been accomplished.
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