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IK Multimedia Uno Synthesizer Keyboard Controllers
Old 25th April 2018
  #1
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Peter - IK's Avatar
 

IK Multimedia Uno Synthesizer



Get ready for a paradigm shift from the leader in analog modeling technology.

7 days to go! Click here for more
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Old 25th April 2018
  #2
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Thought UA is coming up with UAD 3. Seriously.
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Old 25th April 2018
  #3
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Peter - IK's Avatar
 

Meh. This is much more of a shift than that would be.
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Old 25th April 2018
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Old 25th April 2018
  #5
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kj.metissage's Avatar
Quote:
Originally Posted by Peter - IK View Post
Is this an analog modeled synth ? Meh.

I thought it was an analog modeled console with each channel modeled, working as a standalone app or within the DAW to offer proper analog summing in the box, with a master section that features some advanced tape machine emulation.

Anyway, wake me up when this happens (even if it's only the tape machine).
Old 25th April 2018
  #6
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Peter - IK's Avatar
 

Quote:
Originally Posted by kj.metissage View Post
Is this an analog modeled synth ? Meh.

I thought it was an analog modeled console with each channel modeled, working as a standalone app or within the DAW to offer proper analog summing in the box, with a master section that features some advanced tape machine emulation.

Anyway, wake me up when this happens (even if it's only the tape machine).
Woah woah woah there... After all of this time, you of all people say if it's ONLY the tape machine? I am completely disappointed in you, sir

Oh and I'm not confirming what you guessed. Might be a pretty good guess, might be off. You'll know in a bit shy of 7 days I s'pose.
Old 25th April 2018
  #7
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kj.metissage's Avatar
Quote:
Originally Posted by Peter - IK View Post
Woah woah woah there... After all of this time, you of all people say if it's ONLY the tape machine? I am completely disappointed in you, sir

Oh and I'm not confirming what you guessed. Might be a pretty good guess, might be off. You'll know in a bit shy of 7 days I s'pose.
Haha yeah you're right !

Can't wait to discover what it is.

PS : Thanks for sharing the video, I left FB/IG, so I'm out of the teaser game.
Old 26th April 2018
  #8
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Under promise and over deliver, right?
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Old 26th April 2018
  #9
SEB
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A paradigm shift? Is digital coming to and end?
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Old 26th April 2018
  #10
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"the leader in analog modelingtechnology"

Waves, Slate, who??
Old 26th April 2018
  #11
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Quote:
Originally Posted by lydpik View Post
"the leader in analog modelingtechnology"

Waves, Slate, who??
I thought it was Universal Audio. I must be confused.


Anyway, after seeing that kind of marketing from a competitor, I'm not surprised anymore.

Next up, the "DSP sorcerers vs wizards of analog modeling".

I just hope it's not a synth, even though it's Superbooth.
Old 26th April 2018
  #12
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Our analog modeling prowess and 20+ year successful and growing track record speak to that claim. And paradigm shift makes sense in context of the campaign and reveal, which is less than 2 days into the 7 so you'll understand when we unveil.

Thank you for your interest.
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Old 26th April 2018
  #13
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kj.metissage's Avatar
The first version of T-RackS was released the same year as UAD-1, in 1999. So indeed it's a close one.

Anyway, back to the topic. Looking forward to the next hint.
Old 26th April 2018
  #14
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Peter - IK's Avatar
 

Another video clue has been posted IK Multimedia - The days to go now number 6, so here's...
Old 26th April 2018
  #15
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So it is a synth. Superbooth, what was I thinking.

I'll still check this out.
Old 26th April 2018
  #16
Old 26th April 2018
  #17
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kj.metissage's Avatar
So Syntronik was just the beginning.
Old 27th April 2018
  #18
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soulone82's Avatar
Quote:
Originally Posted by Peter - IK View Post
Get ready for a paradigm shift from the leader in analog modeling technology.
What? SKnote has something new coming?

Old 27th April 2018
  #19
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its a Moog.. I win again
Old 27th April 2018
  #20
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Peter - IK's Avatar
 

Quote:
Originally Posted by RightOnRome View Post
its a Moog.. I win again
Where do you figure that? Don't we have enough of those? Oh wait, we JUST added another to Syntronik recently so... I mean... err... Don't we have enough of those for now?
Old 27th April 2018
  #21
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When HD video first became a thing, at the NAB show someone had a booth set up where you could point HD cameras at an elaborate N-scale train layout and admire the richness of onscreen detail. Next door was a booth for something or other with two gorgeous bikini babes handing out brochures.

Behind those cameras, there were very long lines of gentlemen waiting their turn. Guess where they pointed the cameras.

That was the pinnacle of Analog Modeling.

Last edited by Brent Hahn; 27th April 2018 at 04:32 PM..
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Old 27th April 2018
  #22
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Quote:
Originally Posted by Brent Hahn View Post
That was the pinnacle of Analog Modeling.
I'd gladly give a pair-of-dimes to see that.
Old 27th April 2018
  #23
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I have bought some IK software, use it quite frequently and like it.

But "paradigm shift"??? That's one of these expressions, which are just raising the bar sigificantly too high, and then you can only back row, talking of "in a certain context".

Cool forms of understatement usually work better with us users.
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Old 27th April 2018
  #24
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Peter - IK's Avatar
 

Quote:
Originally Posted by jimknopf View Post
I have bought some IK software, use it quite frequently and like it.

But "paradigm shift"??? That's one of these expressions, which are just raising the bar sigificantly too high, and then you can only back row, talking of "in a certain context".

Cool forms of understatement usually work better with us users.
It [edit: meaning "paradigm shift"] will be clear in context once we reveal what this is. And it isn't back rowing, you can interpret things how you'd like but I've already stated that the context will be clear.

As far as any guessing goes, people are concentrating too much on that phrase and the text in general... there are many more clues in the photos and videos, for sure.
Old 27th April 2018
  #25
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kj.metissage's Avatar
Some electronic board...

I guess it's some kind of hard/soft hybrid.

Some sort of DSP powered synth maybe ?

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Old 27th April 2018
  #26
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In my experience the "paradigm shift" is always watered down by the inverse square root of the cheesiness of the marketing campaign of said "shift"

But with "minus 5 days to go and counting Houston" maybe IK will for once prove my theory wrong :-)
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Old 27th April 2018
  #27
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Context is king.
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Old 27th April 2018
  #28
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kj.metissage's Avatar
Quote:
Originally Posted by Peter - IK View Post
Context is king.
Question is, what is the ACTUAL paradigm ?
Old 27th April 2018
  #29
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Peter - IK's Avatar
 

Quote:
Originally Posted by kj.metissage View Post
Question is, what is the ACTUAL paradigm ?
Would also have been clever if you wrote PARADIGM (get it? paradigm <SHIFT>?... I'll get me coat )
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Old 27th April 2018
  #30
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LOL.
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