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Old 26th February 2012
1. Get coherence amongst all tracks of the album. Some tracks might have been recorded/mixed/produced in different studios by different engineers/producers etc... Ii is therefore important to avoid the album sounding like a compilation.
2. Removing all possible cause of bad reproduction on several systems/ tuning the track to be played in clubs/radio/TV
3. Every engineer deals with these issues in different ways. It is just a matter of taste.