Goldieblox: erasing the line between "disruptive" and "*********gery&q
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5th December 2013
Old 5th December 2013
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Goldieblox: erasing the line between "disruptive" and "*********gery&q

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Goldieblox: erasing the line between "disruptive" and "*********gery&q



The dust hadn't settled yet from when Goldieblox declared "you gotta fight for your right to infringe" last week - and now Goldieblox have issued a non-apology for infringing Beastie Boys song.

Yesterday Felix Simon joined in opining in GoldieBlox, fair use, and the cult of disruption. Disruption? Yes, we all know that to get angel funders to throw money at you as if you're the last stripper in town, you have to promise disruption. Disruption is changing the status quo by blowing up an old market, and in the new market created a land rush like Oklahoma takes place. Forget those who were on the land before, they need to adapt. Most of all, disruption is really close to *********gery if you're not careful. Creating a keyboardless phone that is just a screen in a market full of indestructible Nokias is proper disruption. Picking fights just to get attention is destruction.

Read more at http://adland.tv/adnews/goldieblox-erasing-line-between-disruptive-and-*********gery/
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