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Visiting "Horch" microphones
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Old 4th September 2012   #1
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Visiting "Horch" microphones
Hi guys,

so i went last week to the "Horch" manufacturer in Munich. I think there is some kind of news about the microphones. They build the "Horch" microphones for 8 years i think and now after a bad court call they do not have permission to sell these awesome mics under the name of Horch.
They now calling the mics "Analog Microphones".

The RM2J is now called AM2 and is delivered with a diamond.
The RM3 is now called AM3 and doesn't change.
The RM4 is dicontinued, it can't say anything about that, because i do not know it.
The AM5 will be a transistor mic
And the AM6 will be the AM2 capsule in a AM3 body.

I know the name is not that great, but the new logo is fine for me. The design doesn't change, which is good because i really fell in love with the RM3, now AM3.
The guys let me borrowing their mics for quite a while now and i love it for vocals in my mixes. Cello sessions, which i did last week were great, too (AM3).
The new batch of "Analog Microphones" will arrive in mid october and i am very exited to post this as one of the first .
Til end of the year they will construct a few new mics. The AM5 will be a transistor(!) mic with the K67 capsule.
And the AM6 it is the K47 capsule in the AM3 body (which will be my new mic in november )

So i got the permission to take a photo from the first AM3s they build and here it is (maybe some of will find it interesting, take a look at the unique capsule mounting). If any news come in i will post it here, if you are interested.
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Old 4th September 2012   #2
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...we certainly are interested, this is gearslutz! ;-)

Nice pic!
Where in Munich exactly is the manufacturing? I'd like to see it, too, as Munich isn't too far from me.

I own the RM3, BTW. Fantastic mic for male singers! A bit bright, so it needs no EQ at the mixing stage and You'll need a good deesser, but the critical midrange is soooooo gorgeous on this mic, I always come back to it...
Not much love on instruments, though...
I'd clearly consider it as one of the best mics ever made, given any price! It is in the same ballpark as the Bock/Soundelux 251, that I had here, too (sold it again, sonce I liked the Horch better!).
Also my clients love that mic. It looks great and sounds just perfect on headphones.
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Old 4th September 2012   #3
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Are they really in munich? I just visited their website News
and cannot see any reference to munich. The impressum says schorndorf and that is close to stuttgart, which is 200km away from munich.
And there is no hint to a name change on the website either.
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Old 4th September 2012   #4
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They sitting in Olching. It is about 20km west of munich. Maybe you should give them a phone call.
The new website will be going online in october, but i am not sure.
So far as i am understanding it, they are not able to use the name anymore due to legal actions formed by a grumbled founder. I really do not want to go into the case any further because i do not know the case very well. We sliced the issue over a cup of coffee and thats it.

I know, singers like that mic a lot ( especially the AM2) because of the special vocal mode and the discreet lighting.
But still the RM3 is my favorite mic. I will enjoy it this friday again .

Best wishes
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Old 4th September 2012   #5
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They sitting in Olching. It is about 20km west of munich. Maybe you should give them a phone call.
The new website will be going online in october, but i am not sure.
So far as i am understanding it, they are not able to use the name anymore due to legal actions formed by a grumbled founder. I really do not want to go into the case any further because i do not know the case very well. We sliced the issue over a cup of coffee and thats it.

I know, singers like that mic a lot ( especially the AM2) because of the special vocal mode and the discreet lighting.
But still the RM3 is my favorite mic. I will enjoy it this friday again .

Best wishes
Interesting, so they moved. They are located pretty close to H+E (Vertigo designers and tab/telefunken specialists/dealers) now. They shoud get to know each other someday.
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Old 14th October 2012   #6
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As a long term Horch RM2J user (and also in the name of those happy users to whom I recommended this wonderful mic) I must say its sound is amazing ...

But I am not sure whether to use the name "Analog" for a high end microphone is a good move ... It is very vague and general term and in my opinion it does not suit the purpose ... and does not say anything about the unique nature of the mic ... Every mic is analog (except those few digital ones) ... well ...
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Old 18th March 2013   #7
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"Digital" microphones are analogue too ;-)
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Old 19th March 2013   #8
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Quote:
Originally Posted by MisterA View Post
The RM2J is now called AM2 and is delivered with a diamond.
Best marketing idea ever! - If were talking diamonds, they should change the name to A2M though...

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Old 19th March 2013   #9
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The RM2J is now called AM2 and is delivered with a diamond.
Exactly like that - Marilyn Monroe sang "microphones are a girl's best friend"! I'd link a vid, but the german GEMA doesn't want me to...
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