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Originally Posted by lagavulin16  1) You're sort of dodging the question. In your own estimation, if the previous peak was 16 billion, and counting all downloads as sales would point to 96 billion, where do you think the industry would be in annual revenue without piracy currently? |
I'm not sort of dodging anything. I just don't agree with your defeatism or your particular view of reality.
I believe with "good enough" anti-piracy in place that at minimum digital sales will multiply by a factor or 2 - 4 x's - double to quadruple what they are now. On the high end that reduces piracy to 75%... seventy five percent. I believe that a reduction of 30% is achievable via many of the first tier deterrents that are being explored.
Seeing a legitimate digital sales increase (albums and songs) of 2-4 x's of what they are now would be more than enough capital infusion to create the incentive for more legitimate business models, artists development, etc.
I do not believe in any way that these are unrealistic goals, that I have my head in the sand, am anti-progress. I'm all for progress and workable solutions that restore fairness and balance to the marketplace.
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Originally Posted by lagavulin16 2) Your premise that we'll ever know "how much can be earned once there are legitimate new models that can not be stolen wholesale" may or may not become reality, but we've argued the feasibility of putting the genie back in the bottle ad nauseam so I'll just wait until May 2011 and we'll see where we are. |
dude - I don't know what your extremist bend is here... did your band not get signed? Did someone tell you your songs suck? You band get dropped? Are you hating life in an IT cubical somewhere?
I just don't get it. Really. I understand your version of reality... cool, that's your version of reality. I know where we are, I know what's been done.
But unlike you, I'm also under NDA and on the front lines of what is happening on many levels - technologically, politically, legislatively.
Maybe, possibly in the end you will be right... but if you are... and we're already at 95% piracy where do you think that ends? 97%? 99%? 99.9% 100%?
For God's sake we're only at 7% broadband connectivity...
The music industry boned it from the gate - no doubt it could have been handled better - but the past is the past and I'm looking to the future. The heavy lifting in the battle is coming from the largest corporate players - don't make me post the biden attendee's list... Paramount, Sony, Universal, Warner Bros, Viacom, the major networks, all the major content creators, owners, providers are getting into the ring.
And AGAIN many of the solutions are "good enough" for a viable reduction in piracy to maintain sustainable legitimate revenue.