Quote:
Originally Posted by redvelvetstudios streaming is not the answer: |
I don't agree with that. Streaming is the way forward, and it's inevitable. It may not be a one size fits all approach though. Why not try free, ad supported streaming of the vast chunks of slow selling back catalog and obscure little things that never get reissued, to attempt the long tail strategy for that stuff. Then maybe paid subscription services for the middle range of consistently selling back catalog. And finally a premium, pay-for-the-download tier for new releases.
Maybe the music industry needs to do something along the lines of Hollywood's release "windows" for these different segments of the market. Sort of a spotify+emusic+itunes approach.