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Old 8th February 2010   #182
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Quote:
Originally Posted by olivia_nb View Post
I guess that's the opposite of what I was leveling, that they sounded too entrenched and married to the current system. I don't suggest it's simple or obvious, especially when you're invested in another way of life. I'm talking about changing the product and moving away from recorded data to an experience. We still get that in a theater or a concert hall. I'm not a technological genius so I'm going to claim it's a super simple solution, but I don't think it's impossible either. I still go to photo exhibits even though I can see it all online. That's an experience.
please don't confuse that fact that I support copyright, and see piracy as a cancer to the legitimate marketplace to imply that I'm anti-progress.

I'm just not a person who believes legitimate business should accept being raped by piracy, nor do I believe that piracy helps to create incentives for new legitimate business models - which can also be stolen wholesale.

If I could get my hands on Google's code and build an identical site with the exact same functionality do you think the $750 billion monster would allow it?

The support and protection of all forms of IP including trademarks, patents and copyrights are essential to a healthy free market economy. To say otherwise is to be either intellectually dishonest, or incapable of understanding the basic foundation of economics. At worst these arguments are sponsored by only those would profit from stealing from others.

the solution will come in the cloud and anti-piracy. we're moving to an access over ownership model.

there is too much media to contextualize in meaningful way. what people will want, what will be valuable are tools to filter and organize the content.

we're moving from content being king to context being king (although content will still be a prince).

Apple's LaLa will be interesting to this end.

Ultimately I believe that Spotify, Pandora and other streaming sites are going to get retooled - the economics of these are essentially comparable to terrestrial radio - ie - this is not a replacement for recorded music revenues.

I predict songs will be edited to under two minutes and/or have embedded audio ads cross faded over the song as if you were listening to the radio - you just can't give away the thing you are trying to sell without editing or "polluting" it - this will be the new term "polluted" content available for free, "clean" content available at a premium cost.

however, until piracy can be managed all bets are off - because no new model that can be developed will be immune to piracy - this is the fundamental problem.

This isn't about going backwards, it's about finding a sustainable revenue model for artists to create PROFIT going forward - with or without labels.

For all the hype around here about NEW Models it always comes back to the same OLD conversation...

OLD MODEL LESS MUSIC SALES REVENUE : IE Playing Live and Selling Merch - both of which are not new, the only thing that is new is there is now NO REVENUE FROM MUSIC SALES...

is this so hard to understand?
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