You know what I like about Audient? And what I have ALWAYS liked about Audient? They make useful gear at the right price. The price-point vs the high-level of performance is always great with Audient. The gear always sounds excellent, works well (good ergonamics) and it's never the most expensive gear in the store.
They don't make something and put it out there and hope people buy it-- they look at what studios need and what kinds of budgets are there and then they make gear that answers the call.
Always great bang for the buck.
The Zen is a perfect example of Audient's smart marketing. Can't wait to get my hands on it, and I'm psyched to be a dealer for it. Already have a couple clients interested.