I've been playing synths and "
makin' beets"

for almost 13 years and if I were to be stranded on a deserted island (with electricity) and I could choose only one musical "instrument", it would be Reaktor. I've owned an assload of hardware over the years and I used to look down on software instruments but it was NI's
Electronic Instruments 2XT that really turned me to the "dark side". Amazing capabilities in that package for $150! Soon after I bought Absynth, then the full version of Reaktor. I just recently sold most of my hardware instruments (except the Virus TI, an MPC and a few pieces of analog gear) and I seem to be crawling deeper "in the box". The more I learn about Reaktor and Absynth, the more I believe they could be all anyone ever needs to make great electronic music.
And yes,
NI tools are considered "industry standards" by many folks.