|
Telling your fellow NYC peers you want to undercut us and you'd like us to help you in doing that is a bit naive. But I'll still give you some 'sound' advice.
Business 101: Charge the best rate you can. If you know what the rate cards are then start there. Plenty of studios do get rate card or close to it. Its a starting point. Now, if you can't offer what they offer- especially with client services then you need to adjust accordingly so your starting point should be less. A business class or a book would give you better info on how to set prices than a forum like this. rates are soooo varied on a per project basis. deals are worked out based on amount of work, type of work, what kind of space it needs to be done in, and time frame. if you're "undercutting the competition" well then you probably aren't offering the same services as the competition. If you're offering the same services, well then you're losing your shirt- especially in this town.
Everyone knows- you get what you pay for.
|