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It's a terrible "article" full of non-information and unsubstantiated opinions. No offense. What purpose are you trying to serve with this article? Who is your audience? Why is it written using words like "sucks" and "duh"? People might actually think you have a valid point if you wrote like you actually went to school. Again nothing personal, I'm just surprised that no one proof read this masterpiece of journalism.
Here's what you should talk about if you want something different: The future of loudness. How loud can we get? At this point, we're getting to almost a square wave with some of these masters. Essentially, the wave form of highly limited audio starts to look like DC voltage. So we can't get any louder than we are now without doing even more damage and literally turning the recording into noise.
So it's either going to stay the way it is (unlikely.... music technology, delivery, and formats never stays the same) or we'll start to see more dynamic range coming back. I don't see a 3rd option.
Plus, I would like to be able to listen to an album all the way through without feeling like my ear drums were just beaten with a lead pipe for 45 minutes. And you wonder why album sales are in the shitter. Because no one can stand a square wave at a constant volume for that long. Even at low volumes it's fatiguing!
By the way, I'm a metal fan and I record metal bands frequently. They all want their masters loud. And I give it to them loud. But within reason. If they want it louder I tell them to have it mastered somewhere else because I refuse to destroy the mix I worked hard to get right. And I've never had anyone go anywhere else after they heard a rational explanation, with audio examples. (I always have examples ready to go in the studio for this argument. It's very effective.)
dfegad loud
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