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Old 7th February 2005, 02:28 AM   #44
Ol' Betsey
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Join Date: Jun 2002
Location: London
Posts: 1,156
Quote:
Originally posted by Bob Olhsson
Most labels today really want to deal in finished products. That way they can run their demographic tests to see if they'll be able to get it on the air and cut their losses by dumping any artists that don't pass.
I remember the first time I actually understood the concept of a label dropping a band after the album was finished but BEFORE it was released.

It seriously broke my heart... I mean, did they REALLY do this?

The idea that they could let a group of kids go into the studio, record something they'd most probably spent 10 years writing, rewriting, arguing about, rewriting again, gigging etc. etc. and then drop them because they wanted to cut their losses (as we all know, nowadays marketing can FAR exceed advances and recording costs) just plain broke my heart.

It still leaves me dismayed every time I hear about a band 'left on the shelf' but you soon realise it's just part of the ugly game.

R.
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