From the beginning, I never wanted to advertise in the "Yellow Pages."
I felt it really didn't represent the type of clientele we were looking for...
How many folks do you think would be looking for a mobile or location recording facility to capture their next live performance for CD; DVD; film or nationwide broadcast?
My partner at the time (late 70s/early 80s) thought we should give it a shot. but I insisted we should avoid it at all costs.
I'm not interested in doing weddings, barmitzvahs and the occasional "my son (daughter) wants to be a rock-star" or "if I transfer my (noisy) analog audiocassette recording to digital will it sounds as good as digital?" recording sessions.
Having your listing in a directory that represents what we do is another story and I'm all for that, except for the fact that you (usually) end up getting a ton of resumes from folks that want a job.
The ratio favors job applications, but have receive some serious gigs via the online (and paper) directories.
In any event, word of mouth still rules in my book.
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Originally Posted by NorseHorse  I've got one friend who has an add in the phonebook. He gets calls all the time for people looking to recording in his studio at $50/hr. He hasn't been in the area long, so his "studio" is actually his closet with a one kick-ass signal chain perfect for vocals. No complaints yet. |
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Originally Posted by bishopthomas I just took out an ad in a few counties' yellow pages. We'll see what happens when they're published in the next few months. I had to start somewhere and I feel like that's still the place people go to find local businesses (even more so than the Internet). |