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Old 14th May 2008, 04:04 AM   #12
Bob Olhsson
Motown legend
 
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Join Date: Jun 2002
Location: Songwriter Gulch, Nashville TN
Posts: 5,056
FWIW we cut some of the hottest 45 singles in history during the mid 1960s.

We did it for the very same reasons people create hot CDs today. When your record is being considered for exposure, being softer than the competition can work against you.
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