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Larry Villella · 8th February 2007, 07:51 PM

I don't mind the scrutiny. I just think the focus on minutia distracts from the whole
goal we set out for the "ADK CUSTOM SHOP North " - A Microphone Hot-Rod Facility
now located in Tacoma Washington and ADK Custom Signal Processing South in San Diego.

We delivered on a five-year promise to build in America.

I did the math last night and between 88% and 95% of the Cost to Deliver these 7 products
was from European or American Materials and Labor.

But that's not the point, either.

I'm trying to put out there that this whole new Tool-Box of Audio Products is the result of
art and science working together to actually meld some of the best of high tech and vintage
into the product. Our golden-ear guys and our design guys are like a jazz ensemble.

What they put together collectively just blows me away . . . . .

So here's the Mission Statement, and then I have to get back to the wood-shed . . .

The Goal of the original ADK Mics was to come close to a particular vintage mic at a
price that a working musician could afford. "Affordable Retro-Sonics". Not so much into
fancy packaging or zany grilles, just "put the money under the hood for the best tone
possible for the money" end-user useful approach. Utility above glitz, etc.

The Goal of the ADK Custom Shop is to have the audacity to try to be Better than Vintage . . .

Since we've let 20 or so of the most erudite ears on the planet help develop these seven
new audio tools, JP might be a little sensitive - as team leader of this 3 year-long project.

Forgive him his youthful vigor, from my 40 year vantage-point, he really has a right to be proud!

I really leave it to the practitioners of the audio arts and audio sciences to
decide for themselves. Not a Home Run? Out of the Park is what we hear!!!

With all due respect the those who know more than I do . . .

I'm over-the-top excited about the great design, electronics, sweet capsules and
most important of all, the accuracy and reliability of the Vienna II-AU and Hamburg II-AU.
They have the right curves in the right places, and exceed expectations!!!

Anyone who agrees or disagrees, we appreciate your candor, truly!

I learn more from my critics than I do from my fans, so it's all good!!

Respectfully,

Larry J. Villella, Co-Founder, ADK Microphones

www.adkmic.com

I get lambasted by famous engineers every day, which is why ADK is whatever the hell it is . . . . .

8th February 2007, 07:51 PM	#83
Larry Villella Gear Head Join Date: Dec 2006 Posts: 71	No Worries!!! I don't mind the scrutiny. I just think the focus on minutia distracts from the whole goal we set out for the "ADK CUSTOM SHOP North " - A Microphone Hot-Rod Facility now located in Tacoma Washington and ADK Custom Signal Processing South in San Diego. We delivered on a five-year promise to build in America. I did the math last night and between 88% and 95% of the Cost to Deliver these 7 products was from European or American Materials and Labor. But that's not the point, either. I'm trying to put out there that this whole new Tool-Box of Audio Products is the result of art and science working together to actually meld some of the best of high tech and vintage into the product. Our golden-ear guys and our design guys are like a jazz ensemble. What they put together collectively just blows me away . . . . . So here's the Mission Statement, and then I have to get back to the wood-shed . . . The Goal of the original ADK Mics was to come close to a particular vintage mic at a price that a working musician could afford. "Affordable Retro-Sonics". Not so much into fancy packaging or zany grilles, just "put the money under the hood for the best tone possible for the money" end-user useful approach. Utility above glitz, etc. The Goal of the ADK Custom Shop is to have the audacity to try to be Better than Vintage . . . Since we've let 20 or so of the most erudite ears on the planet help develop these seven new audio tools, JP might be a little sensitive - as team leader of this 3 year-long project. Forgive him his youthful vigor, from my 40 year vantage-point, he really has a right to be proud! I really leave it to the practitioners of the audio arts and audio sciences to decide for themselves. Not a Home Run? Out of the Park is what we hear!!! With all due respect the those who know more than I do . . . I'm over-the-top excited about the great design, electronics, sweet capsules and most important of all, the accuracy and reliability of the Vienna II-AU and Hamburg II-AU. They have the right curves in the right places, and exceed expectations!!! Anyone who agrees or disagrees, we appreciate your candor, truly! I learn more from my critics than I do from my fans, so it's all good!! Respectfully, Larry J. Villella, Co-Founder, ADK Microphones www.adkmic.com I get lambasted by famous engineers every day, which is why ADK is whatever the hell it is . . . . .